Traditional Explainer (Breakdown and Context)

Authorship
Human-CreatedAI-AssistedFully AI-GeneratedAutomated
Channels of Delivery: Can this format be packaged for this channel? Add, if yes
News Websites and BlogsNews Aggregator Services and WebsitesNews Apps (by Publishers)News Aggregator AppsMessaging AppsPublisher ChatbotsVoice AssistantsVideo Streaming AppsEphemeral Social ChannelsCommunity Platforms and ForumsEmail NewslettersSocial Media PlatformsNon-News Third-Party PublishersAudio Streaming AppsDigital Signage and OOHE-Books
Content Modality
TextAudioGraphics and PhotoVideoImmersive and XR
Content Type: Which containers can this format be be delivered in?
Text ArticleMultimedia ArticleGraphical VisualisationsShort-form VideoLong-form VideoSocial Media PostAI Generated InterfacesNon-AI Generated InterfacesPodcastText MessageAudio PacketLive-Streaming
Devices: Can this format work well on this device? Add, if yes
DesktopMobileTabletSmart SpeakersSmart TVSeat-back Touch Screens (Public Transport)In-car Entertainment SystemsPublic Screens (Overhead Monitors & Hoardings)Smart DisplaysSmart GlassesVR Glasses
Epistemic Type / Semantic Layer
BackgroundFactContextualisationStatistic
Format Archetype
Explainer
Format Code

CF7

Mobile Friendly
Yes
Mode of Consumption / User Intent
Sensemake
User Needs (Placeholder)
Understand
{
  "blueprint_id": "LCB-CF7",
  "version": "v1.0",

  "content_format": {
    "code": "CF7",
    "name": "Traditional Explainer (Breakdown and Context)",
    "archetype": "Explainer"
  },

  "valid_content_types": [
    { "code": "CT7", "name": "Short-form Video" },
    { "code": "CT4", "name": "Audio Packet" },
    { "code": "CT2", "name": "Longform Article" },
    { "code": "CT14", "name": "Social Media Post" }
  ],

  "modality": [
    "Text",
    "Audio",
    "Video",
    "Graphics and Photo"
  ],

  "authorship": [
    "AI-Assisted",
    "Human-Created",
    "Fully AI-Generated",
    "Automated"
  ],

  "mobile_friendly": true,

  "delivery_channels": [
    { "code": "CC3", "name": "News Apps (by Publishers)" },
    { "code": "CC10", "name": "Video Streaming Apps" },
    { "code": "CC12", "name": "Social Media Platforms" },
    { "code": "CC5", "name": "Messaging Apps" },
    { "code": "CC15", "name": "Email Newsletters" }
  ],

  "building_blocks": [
    { "code": "PF2", "name": "Title" },
    { "code": "PF3", "name": "Sub-Header or Strap" },
    { "code": "PF14", "name": "Time Stamp / Date Line" },
    { "code": "PF15", "name": "Lower-Thirds" },
    { "code": "PF18", "name": "Subtitles" },
    { "code": "PF26", "name": "End Slate" },
    { "code": "PF28", "name": "Credits" },
    { "code": "PF29", "name": "Source Info" },
    { "code": "PF50", "name": "Location Tag" },
    { "code": "PF10", "name": "Quote Pullout" },
    { "code": "PF6", "name": "Fact Card" },
    { "code": "PF21", "name": "Visual Explainer Overlay" }
  ],

  "structure_rules": {
    "required_blocks": ["PF2", "PF3", "PF14", "PF29"],
    "optional_blocks": ["PF10", "PF6", "PF21", "PF28", "PF26"],
    "block_order_guidance": [
      "PF2",
      "PF3",
      "PF6",
      "PF10",
      "PF21",
      "PF14",
      "PF29",
      "PF26",
      "PF28"
    ]
  },

  "user_needs": [
    { "code": "UN2", "name": "Understand" },
    { "code": "UN5", "name": "Discover" }
  ]
}